John Krikorian passed last week. He will be greatly missed. John was truly a man who loved people and he loved his community which for him stretched way beyond the cities his magazine, "Business Life Magazine" covered in the cities of Pasadena, Glendale and Burbank. John was a networking genius who would surprise you at anytime with a phone call or a visit with no agenda except to say a simple "I love what you are doing and I love you brother, keep up the good work." Sometimes John would embarrass you with his compliments. But he truly loved people; however, compliments were not always the subject of his calls or visits.
John once called me to give me some fatherly advice. He told me, "Take off those shades when you take pictures so people can see your eyes and know you are sincere. I obeyed, since I understood and knew the spirit of his advice was based on his Christian spirit. He also thought it was better for business that I change my image. He also liked what he called my crusading image and he would tell me that too. He once advised me on my idea to start a community school for Black youth by providing me information on an Armenian group who had started a community school.
John Krikorian began his media career at the Hartford Current newspaper and later became Vice President/Advertising Director of a Times (now Tribune) newspaper in Hartford. After raising their eight children in Connecticut, John and Elsie decided to embark on the journey of a lifetime and move their family across the country to Glendale, CA in 1989.
John and son Greg established Business Life magazine in 1990, which over the years sponsored and hosted many business events, including the well-received and always sold-out Women Achievers award banquets. Then, in 1997, they began publishing Senior Living magazine to serve the specialized interests of those over 55. Both publications continue today.
John had over 50 years of business and marketing experience and served on numerous boards, including the Los Angeles County Small Business Commission, County of Los Angeles Human Relations Corporate Advisory Council, Glendale Adventist Medical Center Advisory Council, Pasadena's Mayor Disability Committee, Woodbury University President's Executive Council, and Pasadena Special Olympics.
John's past service included work with the Foothill-Pasadena Branch of the Los Angeles Urban League, Glendale-La Crescenta Red Cross Chapter, Glendale President Advisory Council, Burbank and Pasadena Chambers of Commerce, Consumer Advisory Panel for Sempra's Gas Company/County of Los Angeles Area. The Rotary Club honored Krikorian's great ability to communicate and to build bridges in the community -- both essential talents for turning good ideas into accomplishments.
John was a man who loved his family. His boys were the pride of his life and his wife, Elsie, was his true love. His big smile and his laugh were as much a part of him as his business sense. He was so free and easy with that smile and laugh that he made you feel like it was just for you, as if you were special, but you wouldn't get the smile if he didn't mean it.
He would share advice and just as quickly would seek advice. Since we were both in the business of publishing relatively small publications, we would share leads and stories of the burden of keeping enough advertising coming to survive.
Ruthie and I were proud to call John our friend and we both will miss him. He can be proud that he passed his business acumen, his spirit, and that big smile on to his son, Greg, as a reminder that he passed this way, and those who shared him are richer for having known him.
Good-bye my friend!
Funeral services will take place on Friday April 12th 10:30 a.m., at St. Mary's Armenian Church (500 South Central Avenue - Glendale) In lieu of flowers, the family has requested that donations be made in John's memory through a gift to the John Krikorian Journalism Scholarship Fund. To make a gift to this fund, please go to the following link: http://www.cfverdugos.org/.